Gaylord College 25th Anniversary

This project involved creating a complete brand guide for Gaylord College’s 25th Anniversary celebration. The goal was to develop a refreshed visual identity that honored the college’s legacy while feeling modern and forward-looking. I designed a new anniversary logo, color palette, typography system, and a set of merchandising concepts, all built around the tagline “25 Years of Dreamers & Storytellers.” A key design element was referencing quarters and silver finishes as a subtle nod to the 25-year (silver) anniversary, which influenced the shapes, textures, and overall visual language.